WhatsApp bans 26 lakh bad accounts in India as amended IT rules take shape
Sending too many ‘Good Morning’ texts on WhatsApp can get you banned. No, this is not click bait. You can actually get banned for doing that. WhatsApp can count it as spam and the app does take down accounts that demonstrate abnormal activities like even forwarding unverified information. These activities are quite prevalent on the messaging application and that is one reason why WhatsApp bans Indian accounts in the millions every month.
What exactly can get you banned on WhatsApp?
While not meaning any ill will, WhatsApp users could end up being on the banned list due
to various reasons. You could be unknowingly spamming your contacts, forwarding
unverified information or overusing WhatsApp’s broadcast lists. These activities violate the company’s Terms of Service, especially if it involves spam, scams or puts WhatsApp users’ safety at risk. According to WhatsApp’s monthly user safety report, over 2.3 million Indian accounts were banned in the month of August alone.
How does WhatsApp decide which account to ban?
WhatsApp claims that it deploys a combination of security measures and processes to help keep users safe on the platform. To do that it applies spam detection technology to spot and take action on accounts engaging in abnormal activities to stop spam. Since the volume of messages is extremely high, it is not possible for a human moderator to keep tabs on the messages that are violating the company’s terms of service. That’s the reason the process is automated.
How to make sure you don’t get banned by WhatsApp?
Forwarding messages: WhatsApp asks its users to check and recheck before forwarding messages. The app has a label for all forwarded messages and limits the number of times you can forward messages as a way to encourage users to reconsider before sharing. If you aren’t sure whether something’s true or don’t know the source of the message, don’t forward it.
Broadcast messaging: WhatsApp asks its users to avoid automated or bulk messages or auto-dial using WhatsApp. WhatsApp uses both machine learning technology and reports from users to detect and ban accounts that send unwanted automated messages. Over-using broadcast lists could also lead to a ban. The feature works only when users have added your phone number to their contact list. Frequent use of broadcast messages may lead people to report your messages, and WhatsApp will ban accounts that are reported multiple times.
Adding people to WhatsApp Groups: WhatsApp suggests that you should get permission from contacts before you add them to a group. If you add someone to a group and they remove themselves, honour their decision. WhatsApp claims that if a contact asks you to stop messaging them, you should remove the contact from your address book and refrain from contacting them again.
Communicate with known contacts: Only send messages to those who have contacted you first or have requested you to contact them on WhatsApp.
Don’t Violate WhatsApp’s Terms of Services: Keep in mind that the reason for an account ban is a violation of WhatsApp’s Terms of Services which includes publishing falsehoods and engaging in illegal, defamatory, intimidating, harassing behavior, among others. For more information or examples of activities that violate WhatsApp’s Terms of Service, you can review the “Acceptable Use of Our Services” section of the Terms of Service.
What to do if your account gets banned by mistake?
-If you find that your account is blocked by WhatsApp, you can take the following steps to resolve the situation:
-Email WhatsApp or tap request a review in the app, WhatsApp will look into your case and get back to you as soon as they complete the review.
-When you request a review in the app, you’ll be prompted to enter a 6-digit registration code sent to you via SMS.
-Once you’ve entered it, you’ll be able to submit your request for a review and add details to support your case.
Known for his strictness former municipal commissioner Tukaram Mundhe who had gained popularity for his management during COVID first wave is now shaking things up as state’s health commissioner.
Mundhe who is Health Services Commissioner has issued a list of orders regarding discipline of the health department officials. Mundhe in his list of orders said that health officials should not leave headquarters without permission from senior officials even on holidays. He also issued directions regarding taking leaves. Similarly, he has asked the officials to conduct surprise checks at district and sub-district health care centres.
Mallikarjun Kharge wins Congress presidential elections with over 7,897 votes
Mallikarjun Kharge wins the Congress presidential elections with 7897 votes, Shashi Tharoor got about 1000 votes; 416 votes rejected.
Congress Presidential candidate Shashi Tharoor issues a statement congratulating Congress President-elect Mallikarjun Kharge. He says, “I believe the revival of our party has truly begun today. It is a great honour, huge responsibility to be president of Congress, I wish Mallikarjun Kharge all success in that task.”
Jayanti Nagari 2 woman resident faces torture from society members, Beltarodi police
Nagpur: In an incident reported from Jayanti Nagari 2, Besa, a woman in her 40s was allegedly constantly harassed by the society board members. In a statement, she claimed that the pipelines which were connected to her bathrooms were destroyed and after complaining she started receiving several threats from the society members.
When she approached the Gram Panchayat to report the problem, the Gram Panchayat chief refused to send a legal notice to the builder and claimed that he doesn’t receive taxes from her. The incident did not stop here.
After constant threats and torture by the society members and Gram Panchayat head, the 40-year-old decided to approach Nagpur Police, but her complaints went in vain. She alleged that when complained, Beltarodi Senior PI Yadav and PI Sandeep Buwa tortured her and threatened her not to file a complaint against the society members and builders. The Police also threatened to put her in jail or mental asylum if she goes ahead with her decision of filing a complaint.
The resident of Jayanti Nagari 2 further alleged that while questioning, the police used abusive and derogatory language and forced her to change her mind. When filing an FIR, she was not allowed to mention all the names of the accused, she claimed.
When asked about the same to Senior PI Rakesh Yadav, he said that a policeman can never refuse to file a complaint and the allegations levelled against the officers are not valid.
A unique love story of a captor and his hostage, MX Player drops its new show Tu Zakhm Hai
Set against the backdrop of high society and the Delhi crime world, MX Player drops episodes of its thrilling new long format series: Tu Zakhm Hai – an MX Serial.
This pacy story highlights the life of Viraj Trehan (Gashmeer Mahajani) – a Hawala King who runs his illegal operations with an iron fist while hiding behind the facade of a real estate mogul.
They say opposites attract but nobody would’ve imagined the fiercely independent and strong Kavya Grewal (Donal Bisht), cross paths with the prince of white crime – Viraj Trehan, changing life as they knew it.
Circumstances lead Viraj to hold Kavya hostage as a special guest – caged in his dark embrace while love finds mysterious ways to bloom in this otherwise hopeless situation.
But when two diametrically different worlds collide, there are consequences beyond imagination.
Will Viraj be able to straighten his present and blur his past? Will Kavya work through her emotions and accept what’s truly in her heart? Will Kavya and Viraj find common ground that will allow them to coexist in love?
Talking about his character and this series, Gashmeer Mahajani said, This is such an exciting phase in my career, I truly consider myself fortunate to be able to dabble in the world of TV and now on OTT with Tu Zakhm Hai.
Playing Viraj was like being on an emotional rollercoaster, he might be considered a white-collar criminal, but he has so many shades – angry, dominant, loyal yet vulnerable, hes been the most challenging character Ive ever played Passionate to a fault, decisive and empathetic, Kavya Grewal – a clinical psychologist, is played by Donal Bisht.
Talking about the show, she said, Im so excited to be a part of a project that is so very different – be it the concept of a dark romance which sees so many unexpected twists and turns or be it the fact that its a long format show on an OTT platform with such a wide audience reach.
Google Meet calls can now be transcribed into text
Tech giant Google has announced that Meet calls can now be transcribed into text, and users can further save them in a Google Doc format. According to Android Central, the saved file can be accessed from Google Drive.
Google Meet is one of the most popular apps, especially after replacing the Google Duo app for iOS and Android devices. However, Google has stated the new feature that can be accessed in Google Meet for desktop or laptop clients and is available only for the English language.
Google said the transcribed file can be stored in the same “Meeting Recordings” folder of the Google Meet app from the accompanying Google Drive storage.
Before joining the Google Meet call, attendees will be notified that the call is transcribed. These transcripts are intended to capture the meeting’s discussion, serves as a record, and is helpful as a follow-up to attendees or host if they want to recall a particular segment or point in the whole discussion.
Another nifty feature is that the “transcript will automatically be attached to the associated calendar invite for the meeting”. And for meetings involving more than 200 attendees, the transcribed file will be shared with meeting organisers, hosts, co-hosts, and individual users who initiated a transcription.
The new feature is expected to roll out starting October 24. It will be available to Google Workspace Business Standard, Business Plus, Enterprise Starter, Enterprise Standard, Enterprise Plus, Education Plus, and the Teaching and Learning Upgrade customers.
The administration intends to install QR codes in the city’s autorickshaws. Passengers will be able to obtain information about drivers and vehicles by scanning the QR code.
This system is already in place in Mumbai, and the state transportation department intends to implement it in all cities, including Nagpur.
“This system will provide all information about the drivers and vehicles to the passengers. When the QR code is scanned, passengers will learn the contact information for autorickshaw drivers, as well as their photo graphs, vehicle permit, and other details “according to sources.
If any autorickshaw driv er misbehaves with the pas sengers, then they can com plain by sending the details of the auto to the RTO (Re gional Transport Office). This system will ensure safe travel to women passengers and may reduce crime against them, sources said.
Responding to the issue, an official of RTO Nagpur said a meeting with the auto rickshaw association will be held soon in this regard. This system will be implemented after talking to them.
ICC issues ‘Playings Conditions’ for COVID positive players
The International Cricket Council (ICC) has reportedly made some big changes to rules regarding ‘playing conditions’ for ‘Covid-positive players’ in the Men’s T20 World Cup 2022 in Australia.
As per latest ICC playing conditions, players will be allowed to play even after testing positive for Coronavirus if cleared by the team doctor, cricket.com.au reported. Also, the team can replace a Covid-positive player in case he doesn’t get the required mandatory clearance from team doctor.
As per the report, if a player tests Coronavirus positive, there won’t be any regular testing for him during the tournament nor will he have to be in isolation. Earlier, a Covid-positive player had to take several Covid tests and was asked to isolate. ICC most likely made changes to rules regarding ‘playing conditions’ as rapid vaccination programs across the world has helped in improving Covid-19 situation.
During the Women’s T20 International final between India and Australia at the Commonwealth Games 2022 in Birmingham, Australian women cricketer Tahlia McGrath was allowed to play by the ICC despite testing Covid positive ahead of the match. Organizers in UK dealt with the situation on a case-by-case basis during the event. McGrath was seen sitting separately from rest of her teammates with a mask on. But she later celebrated Australia’s historic Gold medal win with the entire team. Fans might witness a similar thing during T20 World Cup 2022 in Australia.
Talking about India’s schedule in the T20 World Cup 2022, the Men in Blue will play its first match against Pakistan on 23rd October. Before match against PAK, India will play two warm-up matches, first against Australia on October 17 at Gabba Stadium in Brisbane and second against New Zealand on October 19.
New Omicron variants XBB, BM.1.1 found in Nagpur, Vidarbha: Report
Nagpur: The recently published genomic surveillance report by the National Environmental Engineering Research Institute (NEERI) has found 12 new variants of Omicron lineage in samples from Vidarbha districts — including Nagpur — and Tamil Nadu, a report in a local Times of India daily said.
According to the report, Omicron sub-lineage XBB has been detected in four samples and XBB.1 in one sample. The study led by scientist Krishna Khairnar studied 88 samples submitted to the lab between September 12 and October 8 from the two regions. Over 850 Covid-positive samples were processed for the study. However, 60 from Tamil Nadu and 28 from Vidarbha districts qualified for the 30th series of whole genome sequencing at NEERI, the report added.
The ToI report further said that though 12 new variants have surfaced, BA.2.75.2 continues to be dominant despite its falling percentage-wise share. The variant is now at 22.7%. The sub-lineage BA.2.75.2 had grown to 85% in September after starting to replace the BA.2 early this year. Among the newly identified variants, BM.1.1 has emerged as the dominant strain with 11 samples testing positive for it out of the 88. It has evoked similar interest
among the surveillance authorities as the XBB variant.
Among asymptomatic cases, BM.1.1 is at over 13%, which calls for a close monitoring of the variant. Officials said though Covid cases are at an all-time low and not causing much hospitalisation, the emergence of new variants must be taken seriously.
The XBB variant too is more infectious thus far and has been behind the surge in parts of South Asia, especially Singapore and Hong Kong.
The NEERI lab has completed a genome study of 2,349 Covid-positive samples for January 1 to October 13, the report said.
Actor Jitendra Shastri of 'Mirzapur' fame passes away
Jitu aka Jitendra Shastri, who played Usmaan in Ali Fazal and Pankaj Tripathi’s Mirzapur, has died. His colleague and actor Sanjay Mishra confirmed the news on social media while mourning Jitu’s death.
Sanjay captioned his post as, “Jitu brother, had you been around, you would have told me that sometimes a person goes out of network, while his name stays in the cell phone. You are out of the world but will always remain in network of my mind and heart. Om Shanti @jitu.shastri.7.”
Jitu had previously appeared in films such as Black Friday, India’s Most Wanted, Rajma Chawal, and Ashoka.
Jitu had also featured in movies like Lajja, Daur and Charas.
Rajesh Tailang, who also stars in Mirzapur tweeted, “Can’t believe Jitu Bhai is no more, what an amazing actor, what a wonderful human being, amazing sense of humour, got the opportunity to spend time working with him. It was my good fortune. #JitendraShastri Jitu Bhai Regards.”
WhatsApp bans 26 lakh bad accounts in India as amended IT rules take shape
WhatsApp is following in the footsteps of Apple, and the company may soon allow you to edit messages after they have been sent.
WhatsApp is one of the most popular messaging platforms in the world, competing with apps such as Telegram, Signal, and others. Millions of users use the Facebook owned app for daily communication, and the company adds new features on a regular basis to accommodate the large audience.
It appears that we will soon see yet another new feature that users have been requesting for quite some time. WhatApp users may soon be able to edit messages they have sent. With the iOS 16 update, Apple added a similar feature for iMessage users.
WhatsApp has released a new beta update for Android smartphone users via the Google Play Store, which includes a mention of the new feature. According to the screenshot included in the update, a new ‘edited’ label will be visible in the chat bubble of the message that the sender has edited.
WhatsApp users will have 15 minutes after sending the message to edit it. WhatsApp has not yet officially revealed anything about the upcoming feature, but references in the beta update suggest that we may be able to use the beta update in the next update.
WhatsApp usually tests new features in stages, and sometimes one platform gets a feature before another. Aside from that, WhatsApp recently added the ability to detect links within status update captions.
Dhanteras is an Indian festival that is celebrated two days before Diwali. The word ‘Dhan’ means wealth, and ‘Teras’ means 13th day. So, Dhanteras is also known as the Festival of Wealth. This day is considered to be very promising for buying gold and silver.
Dhanteras marks the beginning of the five-day Diwali festival. On this day, Goddess Lakshmi is worshipped to provide prosperity and good health. People also worship Lord Dhanvantari on this day, who is considered the god of Ayurveda.
This year Dhanteras will be celebrated on 23rd October 2022.
Significance Of Dhanteras
Dhanteras is considered an auspicious day to buy gold, silver, and other valuable things. It is believed that buying these things on Dhanteras brings good luck and prosperity.
People also clean their houses and offices on this day as it is believed that Goddess Lakshmi comes to visit homes that are clean and well-lit.
On this day, people also worship Goddess Lakshmi and Lord Dhanvantari to seek their blessings.
It is also believed that if you buy gold or silver on Dhanteras, you will be blessed with good fortune and wealth.
Happy Dhanteras Quotes
“On the occasion of Dhanteras, may each and every day of your life be bright and blessed by Lord Dhanvantri. Subha Dhanteras to all.”
“Dhanteras is the day to worship Goddess Lakshmi and Lord Dhanvantari. It is also the day to buy gold, silver, and other valuable things.”
“It is believed that if you buy gold or silver on Dhanteras, you will be blessed with good fortune and wealth.”
“God’s blessing may come as a surprise. How much you receive depends on how much your heart can believe. Happy Dhanteras!”
“On the occasion of Dhanteras, I wish that may each and every day of your life be bright and blessed by Lord Dhanvantri. Warm wishes on Dhanteras to all.”
“Dhanteras is the day to clean your house and office as it is believed that Goddess Lakshmi comes to visit homes that are clean and well-lit.”
“Buying gold and silver on Dhanteras is considered to be very auspicious as it is believed that it brings good luck and prosperity.”
“Most of the people believe that if you worship Goddess Lakshmi on Dhanteras, she will bless you with good health, wealth, and prosperity.”
“Dhan means wealth and you have to manage it very well. Happy Dhanteras!”
“Make this Dhanteras memorable by buying gold and silver and celebrating the festival with your loved ones. Have a blessed Dhanteras!”
“May the blessings of Lord Kuber and Lord Dhanvantri showers on you always. Wishing a very Happy Dhanteras to everyone.”
Happy Dhanteras Goddess Laxmi Quotes
“On Dhanteras, may Goddess Lakshmi endow you with opulence and prosperity. Happy Dhanteras!”
“May on the occasion of Dhanteras, the footprints of Goddess Lakshmi enters your home and stays their forever. Happy Dhanteras!”
“Wishing you good health, wealth and prosperity on this occasion of Dhanteras! May this year be filled with great opportunities and bring luck for you and your family!”
“May Goddess Lakshmi bless you with good health, wealth, and prosperity.”
“May Goddess Lakshmi Showers her immense blessing on you and may your life always be filled with love and laughter! Subah Dhanteras!”
“On the occasion of Dhanteras, I wish your nay get success and get what you want. Have a happy and blessed Dhanteras!”
“Dear Goddess Lakshmi! Bless the recipient of this message with thirteen times Dhan on Dhanteras. Happy Dhanteras!”
“On the festive occasion of Dhanteras, let us buy some gold and silver as the tradition and celebrate this special day…. Happy Dhanteras to you.”
“May Dhanteras brings new dreams, fresh hopes, diverse perspectives and fill your life with pleasant surprises. Happy Dhanteras to you and your family!”
“May this Dhanteras shower you with wealth and prosperity as you journey towards greater success. Happy Dhanteras!!”
Happy Dhanteras Best Wishes
“Warm wishes to you are your family on the auspicious occasion of Dhanteras. May Lord Kuber and Goddess Lakshmi shower you with wealth and prosperity.”
“May Goddess Lakshmi bestows you with good health, loads of wealth, and prosperity in abundance. Happy Dhanteras.”
“I wish that your life be always full of happiness, harmony, wealth and comforts. Stay blessed. Happy Dhanteras!”
“This season of festivals spread smiles and love. Happy Dhanteras!”
“May Goddess Lakshmi bless your home with happiness, health, and wealth.”
“On the occasion of Dhanteras, I wish your nay get success and get what you want. Have a happy and blessed Dhanteras!”
“On the auspicious occasion of Dhanteras, I wish that you shine like gold and silver. Wishing you and your family the best greetings of this day!”
“May Goddess Lakshmi bless you with good health, wealth, and prosperity.”
“May the blessings of Goddess Lakshmi bring happiness, health, and wealth to you and your family.”
“There is nothing more precious than health. So, on this Dhanteras, I pray that Goddess Lakshmi bless you and your family with good health and wealth.”
“Wishing you and your family a Happy Dhanteras. May Goddess Lakshmi bless you all with good health, wealth, and prosperity.”
Happy Dhanteras Messages & Sayings
“May the divine light of Goddess Lakshmi fill your home with happiness, good fortune, and wealth on this Dhanteras. Happy Dhanteras!”
“Happy Dhanteras to all! May this festival bring lots of prosperity and good luck in your lives. I am wishing you a Happy Dhanteras!”
“This Dhanteras, light up your homes with diyas and candles. Wishing you all a Happy Dhanteras!”
“May this Dhanteras bring good health and wealth to you. Wishing you Happy Dhanteras!”
“On the auspicious occasion of Dhanteras, I wish that you shine like gold and silver. Wishing you and your family the best greetings of this day!”
“May the light of happiness always shine upon you and your family. Wishing you all a Happy Dhanteras!”
“Wishing you loads of happiness, good health, and prosperity on this auspicious day of Dhanteras. Happy Dhanteras!”
“Just like the sparkle of gold and silver, I wish your days glow forever. Here is wishing you a glowing Dhanteras.”
“Clean your homes, decorate with candles, make Rangolis and light up diyas as Goddess Lakshmi is about to come. Happy Dhanteras!”
“On this auspicious festival of Dhanteras, may your life shimmer with silver; shine with gold and dazzle like diamonds! Happy Dhanteras!”
Happy Dhanteras Greetings
“I pray to God that on this auspicious festival, may your life shimmer with silver, shine with gold & dazzle with diamonds! Happy Dhanteras!”
“Warm wishes on the auspicious occasion of Dhanteras to you. May Lord Kuber shower you with wealth and prosperity!”
“May Goddess Lakshmi and Lord Kuber bless your business and family with wealth and health. Happy Dhanteras.”
“May goddess Laxmi bless your business to do well despite all odds. A very happy and prosperous Dhanteras”
“May this Dhanteras bring good health and wealth to you. Wishing you Happy Dhanteras!
“On the auspicious occasion of Dhanteras, I wish that you shine like gold and silver. Wishing you and your family the best greetings of this day!”
“May God Dhanvantri shower his choicest blessings on you on this beautiful day and fill your life not just with material wealth but with happiness, luck, love, and light!”
“On Dhanteras, wishing you wealth & prosperity as you journey towards greater success. Happy Dhanteras!”
“A very happy and prosperous Dhanteras to you and your family.”
“Let us gear up with the enthusiasm and a jovial spirit to celebrate this occasion of Dhanteras and welcome the season of festivity and fun! Happy Dhanteras!”
“May your life be full of happiness and harmony with enough wealth to give you all comforts. Happy Dhanteras!”
Madhya Pradesh Tourism offering Narmada Parikrama tour starting from Jabalpur
Bhopal. Madhya Pradesh is a state of great religious and pilgrimage significance. The State’s Tourism Department takes great pride in the Spiritual tourism sector announcing the Narmada Parikrama. The board has taken an initiative to organize a religious tour all over the ‘Heart of Incredible India’ along the banks of Mother Narmada. The inauguration program of the Narmada Parikrama will be held in Hotel MPT Kalchuri Residency, Jabalpur on 14th October, 2022 from 10 AM.
The Chairman of Madhya Pradesh Tourism Development Corporation, Shri Vinod Gontia mentioned that the event will flourish in the auspicious presence of priests and sages from Madhya Pradesh and all over India. The 15 day and 14 night tour will begin from Jabalpur, Bhopal and Indore.
From Jabalpur, The tour will proceed to Amarkantak followed by Mandla, Kareli, Hoshangabad, Handia, Omkareshwar, Badwani, Rajpipla, Khatpor, Mithi Talai, Barodra, Jhabua, Maheshwar, Ujjain, Salkanpur, Budni before returning back to Jabalpur.
From Indore/Bhopal, The tour will proceed to Ujjain, Omkareshwar, Badwani, Rajpipla, Kathpor, Mithi Talai, Jhabua, Mandu, Maheshwar, Salkanpur, Jabalpur, Amarkantak, Mandla, Kareli, Hoshangabad, Omkareshwar before getting back to Indore and Bhopal.
The board is giving away lucrative packages starting from as low as 63,000 INR to 78,000 INR which will include accommodations, transportation and 3 meals per day. Booking and enquiries can be done from Madhya Pradesh Tourism regional and marketing offices.
Mohammed Shami to replace Bhumrah in T20 World cup
BCCI (Board of Cricket Control in India) on Friday, announced that pacer Mohammed Shami will replace Jasprit Bumrah in the 15-member squad for T20 World Cup starting October 16.
The All-India Senior Selection Committee has named Mohammed Shami as Jasprit Bumrah’s replacement in India’s ICC Men’s T20 World Cup squad. Shami has reached Australia and will link up with the squad in Brisbane ahead of the warm-up matches.
Mohammed Siraj and Shardul Thakur have been named as backups and will travel to Australia shortly. India squad for ICC T20 World Cup: Rohit Sharma (Captain), KL Rahul (vice-captain), Virat Kohli, Suryakumar Yadav, Deepak Hooda, Rishabh Pant (wicket-keeper), Dinesh Karthik (wicket-keeper), Hardik Pandya, R. Ashwin, Yuzvendra Chahal, Axar Patel, Bhuvneshwar Kumar, Harshal Patel, Arshdeep Singh, Mohammed Shami.
MSRTC increases bus fares by 10 percent from Oct 21 to 31
Maharashtra State Road Transport Corporation (MSRTC) has increased bus fares temporarily by 10 per cent from midnight of October 21 to October 31 in view of festive season and crowd.
Passengers travelling in ordinary (Parivartan), semi-luxury (Hirkani), Shivshahi (seating and sleeper) will have to pay the increased fares while it is not applicable to Shivneri and Ashwamedh bus services.
MSRTC has informed that the passengers having already booked buses for this period will have to pay difference between the reservation ticket and new ticket to conductors. The increase is also not applicable to the monthly/quarterly passes to ‘aawdel tethe pravaas’ passengers and students.
The rise in fares has been made temporarily as per the right delegated by State Transport Authority allowing MSRTC to increase fares upto 30 per cent during rush period in order to earn more revenue.
Seat belts mandatory from Nov 1 | Our Nagpur | Nagpur News
Mumbai Police on Friday made seat belts mandatory for motor vehicle drivers and co-passengers from November 1.
The Press Note from the Joint Commissioner of Police Mumbai read, “As per the motor vehicles (Amendment), act, 2019, under 149 (b) (1) whoever drives a motor vehicle without a seat belt and carries passengers not wearing seat belts shall be punishable”.
“All motor vehicle drivers and all commuters in the vehicle, whoever travels on the roads of Mumbai City, will be mandatory for all commuters and drivers to wear seat belts while travelling from November 1, 2022. Otherwise, action will be taken under section 149 (b) (1) of the motor vehicles (Amendment), act, 2019”, according to the Mumbai police press note.
India Reports 2,430 New COVID-19 Cases | Our Nagpur
With 2,430 new coronavirus infections being reported in a day, India’s tally of COVID-19 cases rose to 4,46,26,427, while the active cases have increased to 26,618, according to the Union health ministry data updated on Saturday. The death toll due to the disease has climbed to 5,28,874 with 17 fatalities, which includes 9 deaths reconciled by Kerala, the data updated at 8 am showed.
The active cases comprises 0.06 per cent of the total infections, while the national COVID-19 recovery rate has increased to 98.76 per cent, the health ministry said. An increase of 35 cases has been recorded in the active COVID-19 caseload in a span of 24 hours. The daily positivity rate was recorded at 1.01 per cent. The weekly positivity rate was recorded at 1.07 per cent, according to the health ministry. The number of people who have recuperated from the disease surged to 4,40,70,935, while the case fatality rate was recorded at 1.19 per cent.
According to the ministry, 219.27 crore doses of Covid vaccines have been administered in the country so far under the nationwide COVID-19 vaccination drive. India’s COVID-19 tally had crossed the 20-lakh mark on August 7, 2020, 30 lakh on August 23, 40 lakh on September 5 and 50 lakh on September 16. It went past 60 lakh on September 28, 70 lakh on October 11, crossed 80 lakh on October 29, 90 lakh on November 20 and surpassed the one-crore mark on December 19. India crossed the grim milestone of two crore on May 4, three crore on June 23 last year and four crore on January 25 this year.
The eight new fatalities reported in the last 24 hours include four from Maharashtra and one each from Haryana, Karnataka, Madhya Pradesh and West Bengal.
Launch of Toyota’s first of its kind pilot project on Flexi-Fuel Strong Hybrid Electric Vehicles (FFV-SHEV) in India
We, at Toyota, are fully committed towards sustainability and protecting the environment in line with our principle of ‘Respect for the Planet’. Towards this, in 2015, Toyota announced its global environmental challenge 2050, which seeks to contribute towards establishing a ‘future-proofed’ sustainable society that is in harmony with nature. Under this ambition, Toyota has set for itself six challenges, the first three of which includes goals towards achieving carbon neutrality by 2050 throughout the entire lifecycle of our products. Thereby, we not only aim to address the impact of the vehicles that we sell, but also to cover our entire value-chain including manufacturing activities. In that sense, we aspire to go beyond the tailpipe emissions, and take a more holistic and society focused approach in our sustainable interventions.
There are many green energy pathways in electrification and alternate fuels that can help the transportation sector lower its dependence on fossil fuels, along with reducing its carbon footprint. Toyota has developed all clean technologies and believes in introducing these based on each country’s unique requirements and context, so as to minimize fossil fuel usage and achieve carbon reduction in the fastest possible time. Towards this direction, given India’s energy mix, its unique consumer profile and needs, infrastructure readiness, and the Government’s diversified efforts towards becoming ‘Atma Nirbhar’ in energy by 2047, we are advancing solutions with greater agility, thereby introducing and supporting multiple clean technology pathways.
Launch of Toyota’s first of its kind pilot project on Flexi-Fuel Strong Hybrid Electric Vehicles (FFV-SHEV) in India
As one of the most appropriate solutions, ethanol holds tremendous potential for India as it is an Indigenous and clean energy source, that can significantly reduce fossil fuel consumption, the energy import bill and carbon emissions. Being agriculture based, higher use of ethanol as fuel will also increase farmer incomes and create new jobs, thereby boosting the rural economy besides increasing revenue for the Government from surplus sugar and food grains. The Government has recently launched second-generation technologies for producing ethanol from agricultural residues like parali, which is currently otherwise burnt. This possibility will not only prevent severe air pollution but also help generate wealth from waste.
India has already achieved 10% ethanol blending five months ahead of schedule. The implementation of 20% ethanol blending in petrol by 2025-26 is expected to substitute 86 million barrels of Gasoline, thereby leading to forex savings of Rs. 30,000 crores for India, as well as reducing 10 Million tons of carbon emissions. Given the huge potential of ethanol production that exists up to and beyond E20, these benefits can increase multi-fold with the introduction of Flexi Fuel Vehicle (FFV) technology, that can flexibly use higher ethanol blends from 20% to 85%.
Globally, many countries like Brazil have hugely benefited from large scale introduction of FFVs. In fact, in Brazil an innovative Flexi fuel-strong Hybrid electric vehicle technology (FFV – SHEV) has been introduced by Toyota Brazil, which has the lowest Well-to-Wheel (W2W) carbon emissions for any technology in the country. An FFV– SHEV has a Flexi Fuel engine and an electric powertrain, thus providing dual benefit of higher ethanol use and greater fuel efficiency, as it can run for significant time periods on its EV mode, wherein the engine is shut off. The FFV-SHEV has much higher economic multiplier benefits, as it can hasten local manufacturing of electric and flexi-fuel powertrain parts, thus providing a disruption free & low risk industry and energy transition. As this technology provides the opportunity to benefit from both electrification and bio-fuel energy pathways, it enables a faster reduction of fossil fuel consumption, CO2 emissions, as well as boosting the agrarian economy.
In this background, Toyota today launched the pilot project on Flexi-Fuel Strong Hybrid Electric Vehicle Technology in Delhi. The Company was highly motivated and truly grateful for the gracious presence and strong support of Hon’ble Shri. Nitin Jairam Gadkari, Union Minister of Road Transport and Highways, Hon’ble Dr. Mahendra Nath Pandey, Union Minister of Heavy Industries, Hon’ble Shri. Bhupinder Yadav, Union Minister of Environment, Forest, and Climate Change and Hon’ble Shri. Rameswar Teli, Minister of State for Petroleum & Natural Gas – Government of Delhi, at this important occasion, which was also witnessed by other key government dignitaries, high-ranking diplomats, industry leaders, academia along with senior executives of Toyota Kirloskar Motor, Mr Masakazu Yoshimura, Managing Director & Chief Executive Officer, Mr. Vikram S Kirloskar – Vice Chairman, Mr. Vikram Gulati – Executive Vice President and Mr. Sudeep S. Dalvi – Senior Vice President and Chief Communication Officer.
During the launch, the Toyota Corolla Altis FFV-SHEV, that has been imported from Toyota Brazil for the pilot project was unveiled. This initiative marks Toyota’s first step to promote and create awareness on Ethanol as an important indigenous, carbon neutral energy pathway, along with the advanced Strong Hybrid Electric Vehicle technology of Toyota that can help India achieve true self-reliance, and contribute towards the national target of Carbon Net-Zero by 2070. Further, as a part of this project, collected data will be shared with the prestigious Indian Institute of Science, for conducting a deeper study about the well-to-wheel carbon emissions of FFV / FFV-SHEV in the Indian context. In this regard, a Memorandum of Understanding was also signed between Toyota Kirloskar Motor (TKM) and the Indian Institute of Science, Bangalore.
Being a pioneer in electrified technology and as a responsible corporate citizen, TKM will continue its relentless efforts and contribute to future innovations by sharing sustainable technological advancements in the green mobility space.
Melorra lights up every town of India with 18000+ trendy 22kt gold designs: Launches Four Festive Collections, delivers across India
The Western part already contributes a substantial 15% to Melorra’s total orders
By FY ’26, Melorra is looking to mark up to 350 experience centers across India
It recently launched a new festive ad campaign #HarGharMelorra to celebrate its spread across cities further strengthening its connect with the real India
2022: Melorra, one of India’s fastest growing D2C brand that specializes in trendy, light-weight, BIS hallmarked gold jewellery at affordable rates has achieved the lofty goal of delivering in 26,000+ pin codes across India, UAE, USA, UK and Europe and is still expanding. True to its mission, marking the joyous occasion of the auspicious festive season, the brand will be launching every Friday – a new collection with a total of 75+ designs in gold and diamond. It also released its new festive ad-campaign #HarGharMelorrarecently with the promise to adorn every Indian woman giving them the option to pick and choose from its huge range and designs for every single day of the festivities ahead. The Western part of the country already contributes a substantial 15% to Melorra’s total orders and they plan to expand exponentially in the region.
In its new festive collection Melorra will be launching 4 new collections to perfectly capture the zest and fervour of the festive season. The brand has 23 experience centers and is looking at marking up to 350 experience centers pan India by the FY ’26. With its seamless choosing and buying experience including the touch, feel, and trial of jewellery, Melorra is fast emerging as one of the most preferred brands for everyday gold wear.
Melorra lights up every town of India with 18000+ trendy 22kt gold designs: Launches Four Festive Collections, delivers across India
Saroja Yeramilli, the Founder and CEO of Melorra, said, “After 2 years of Covid spell, this year people are going to be celebrating in a big way, with friends and family. Melorra is all geared up with its 4 different collections to be the part of these celebrations. We have seen a growing demand for lightweight gold jewellery that women can wear everyday with their daily wear wardrobe. Our campaign, #HarGharMelorra, is yet another step in this direction, to reach out to the remotest of markets and also increase accessibility to our entire gamut of products to a larger cross section of customers. Our designs are inspired by global fashion trends and are just the perfect choice for every occasion, be it festive or simple every day wear. We launch a new collection every Friday and have on offer over 18000 designs in gold and diamond. Our aim is to amalgamate the passion that Indians have for gold, with the change in perspectives and palates which comes out beautifully in our designs.”
The brand, known for its innovative approach and modern designs, is the perfect option for those looking for jewellery complementing every occasion. With 75 designs being launched every week, Melorra allows every Indian easy access to its wide range of designs living up to its overarching goal of providing access even in the remotest of markets, ensuring that those in hinterlands also have the choice to get trendy, affordable jewellery delivered right at their doorsteps.
Melorra has been a disruptor in the fine, trendy, and lightweight gold jewellery segment ever since it started operations in 2016. The company has witnessed accelerated growth over the past year and expects the trend to continue during the festive season. The COVID-19 pandemic has shifted consumer preferences towards buying lightweight and affordable fine jewellery with a focus on quality & design. Melorra offers all of this and more. It has made its mark from villages with a population of less than 10,000 to cities with populations above 1 million. Melorra currently records a revenue of 350 croresand aims to become a $1 billion company 5 years from now.
About Melorra:
Melorra, one of India’s fastest growing D2C brand offers lightweight and affordable fashionable gold jewellery(the majority of the demand comes from the 20-50k price range).Melorra has so far delivered to over 3000 cities/towns/villages in the country and made its mark everywhere – from villages with a population of less than 10,000 to cities with a population above 1 million. With its recently expanded delivery capabilities to the US, UK, Singapore, and UAE, Melorra is making sure that gold is fashionable every day!
CT-1 tiger brought to Gorewada Rescue Centre | Our Nagpur
The problem CT-1 tiger that killed 13 persons in Bhandara. Gadchiroli and Chandrapur districts was captured at Ekalgaon in Wadsa beat in Gadchiroli district was brought to Gorewada Rescue Centre here on Thursday.
Dr Mayur Pawse from Wildlife Research & Training Centre examined the five-year-old big cat and found its health in good condition.
A team of 50 forestmen and veterinarians was in search of the tiger for the last two weeks.
After sustained efforts, the team tranquilised the beast and caged it in Wadsa beat. A thermal drone was also used during the combing operation.
A Varanasi court is expected to deliver its verdict on Friday on the Hindu side’s plea seeking carbon dating of the purported ‘Shivling’ claimed to be found in the Gyanvapi mosque complex.
The Hindu side had claimed that a ‘Shivling’ was found in the premises near the ‘wazukhana’ during the videography survey of the mosque premises, which was ordered by the court. However, the Muslim side said that the structure found was a ‘fountain’.
The Hindu side had then submitted an application on September 22 that sought a carbon dating of the object they claimed to be ‘Shivling’.
Carbon dating is a scientific process that ascertains the age of an archaeological object or archaeological finds.
Russian universities organised FREE Webinar on October 19 and 20 for Indian students seeking admission for Medical degrees in Russia
Russia is safe for students; thousands of Indian students are studying for Medical degrees – Avbakar Nutsalov
While clarifying that there has been no impact of Covid-19 pandemic of the crisis in Ukraine on the higher studies in Russian Universities, Mr. Avbakar Nutsalov, Director General, Russian Centre for University Services pressed upon than more than 10,000 Indian students and lakhs of students from other countries have continued their studies without any hassles. Mr.Nutsalov has been at the forefront of promoting Russian Higher Education and Russian government universities in foreign countries since the year 1991.He oversees the promotion of leading government universities in over 70 countries.
To weed out the confusion about validity of the NEET score and to disseminate accurate informationon various issues including the Ukraine crisis and atmosphere in Russia, the universities in Russia have organised a free webinar for MBBS aspirants onOctober 19 and 20, 2022 at 7 pm. The MBBS aspirants can register themselves on www.edurussia.in to attend it, said Mr Nutsalov.
“During the recent Covid19 pandemic, Indian students who were studying all over the world were sent back toIndia. Many of the students missed their studies, many could not continue their studies.More than 10000 Indian students and few lakh foreign students were given the best possible care for more than two long years.As regards to the Ukraine situation, all Indian and foreign students are very safe and continuing their daily studies since past many months,” he said.
Speaking about the eligibility criteria set by the NMC for studying a medical degree abroad and its benefits, Mr Nutsalovsaid, “for an admission to Russian universities NMC has mentioned that NEET scores of past 3 years are eligible. So many Indian students who have qualifying scores since past 3 years are eligible to apply for admission in Russian universities this year.The upper age limit for the admission also has been scrapped.”
While speaking about the bilateral relations between Russia and India Mr Nutsalovsaid, “The relations between Russian federation and India date back many decades. Russia has been instrumental in helping India in space research projects with ISRO. Recently when thousands of Indian students were to be evacuated from Ukraine, Indian PM Spoke with the Russian President and via green corridor was created to evacuate Indian students and brought back home safely.Contributing to technology and knowledge regarding space research, setting up premium education institutes like IIT Bombay in 1958 by contributing funds, Technical experts, Technical equipment, system of high quality education, Russia has helped India in this field too. It also played a key role in training Indian scientists for DRDO and ISRO projects, training engineers on manufacturing high precision defence equipment.”
The students and their parents seeking higher education in any foreign country, need to check and consider the social, political, and economic situation within the country; Its contribution toward higher education in terms of research, development, andthe knowledge they’ve contributed to the global community, Mr Nutsalov said. “India’s diplomatic relations with that country? Do we have an Indian Embassy there? If there is a consultant or facilitator involved? How many students proceeded before me and how are they doing?, are the questions the students and their parents should seek answers to,” he added.
Mr,Nutsalov also said that the Russian universities have also announced 75 scholarships for Indian students to commomerate India’s 75 years of independence.
To avail additional information related to the scholarship, admission process and free webinar, please SMS or WhatsApp on 704 588 9279 and 9920868727
with your full name and location.
E-mail – [email protected]
October : DHL Express, the world’s leading international express service provider, is spreading the festive cheer again. Individuals can now send gifts and sweets internationally at a discounted rate of at least 50% for shipments weighing more than 2kg. With the Diwali offer, DHL aims to help customers connect with their friends and families worldwide.
Sandeep Juneja, Vice President, Sales and Marketing, DHL Express India, said, “The excitement of Diwali is even brighter and happier when we stay in touch with our loved ones. With the Diwali offer, we intend to bring a feeling of home to those living miles away. With DHL’s door-to-door shipping and tracking options covering 220 countries and territories, we aim to be the trusted service partner for our customers.”
Customers can receive updates on the shipments’ status through SMSes or e-mails.
The discount is available at over 650 DHL service points until October 29, 2022.
To enquire about this offer, customers can call DHL Express’ Toll-Free number 1800 11 1345 or SMS DHL to 56161 and use the code DIWALI.
Social media analyst Ajeet Parse booked for cheating Nagpur doctor of Rs 4.50 cr
Cops seized police station stamps along with four laptops, letterhead bearing names of various ministers, documents related to the case and cheques
Nagpur: Kotwali police in Nagpur have booked social media analyst and strategist Ajeet Parse for duping a homoeopathy doctor to the tune of Rs 4.50 crore on the pretext of sanctioning a medical college in his name.
Ajeet Gunwant Parse (42), a resident of Rautwadi, Bhende Layout, was booked under the charges of extortion and fraud by the police. He was not arrested due to his bad health conditions, police said.
According to police, the complainant doctor came in contact with Parse through a relative. The doctor told Parse that he wanted to start a homoeopathy college. Parse told the doctor that he was having close contacts in the office of Prime Minister to get the permission. Also, he lured the doctor to get funds under Corporate Social Responsibility (CSR). Soon after, Parse created a fake email ID in the name of the PMO office and sent an email to the doctor that funds have been released. He took Rs 25 lakh from the doctor. But the funds were not deposited in the doctor’s account.
Meanwhile, Parse got information that the doctor was the guarantor in the loan given by the bank to a customer. Parse informed the doctor that a complaint was lodged with the CBI against the client, the official said. Parse sent a fake copy of the warrant issued by the CBI on the doctor’s WhatsApp and told him that the CBI has issued an arrest warrant against him in this case. He extorted around Rs 1.50 crore from the doctor to cancel the warrant. A total of Rs 4.50 crore were extorted by Parse from the doctor, police claimed.
The doctor approached Commissioner of Police (CP) Amitesh Kumar and submitted a complaint. The CP handed over the investigation to the Crime Branch. On Tuesday evening, the Crime Branch police registered a case against Parse under relevant Sections of Indian Penal Code. A team of the Crime Branch raided the house of Parse and seized police station stamps along with four laptops, letterhead bearing names of various ministers, documents related to the case and cheques, were also seized from his residence.
Don’t let blood clots block your life! Keep life flowing!
World Thrombosis Day is celebrated every year on the 13th of October. This year Wockhardt Hospitals, Nagpur emphasizes the need to be alert and recognize the early warning signs of thrombosis before it becomes worse.
Early diagnosis and the right treatment can help us save many lives.
According to recent reports, 1 in 4 people worldwide dies of thrombosis every year, which is much more than the deaths due to breast cancer, prostate cancer, and bike accidents. It is a leading cause of global death and disability.
Thrombosis is a preventable underlying cause of the top three cardiovascular killers: heart attack, stroke, and venous thromboembolism (VTE) informed Dr. Gunjan Loney, Consultant- Haematology-Haemato-oncology.
What causes thrombosis?
Anything that prevents your blood from flowing properly might cause a blood clot. Thrombosis is the formation of a clot in the artery or vein. A clot blocks normal blood flow and can get detached and travel to an organ.
Deep vein thrombosis (DVT)- When a clot forms in the deep veins of the leg.
Pulmonary embolism (PE)- When a clot travels in the circulation and lodges in the lungs
Venous thromboembolism (VTE)- DVT and PE together
The disease has come under the spotlight in the past couple of years owing to it being one of the side effects of COVID-19. In rare cases, people have developed the condition after receiving COVID vaccines as well.
What are the Symptoms of thrombosis?
Deep vein thrombosis (DVT)- pain, swelling, tenderness redness, discoloration, and warmth in the leg, particularly in the calf.
Lungs- Pulmonary embolism (PE)- shortness of breath, chest pain, rapid heart rate, lightheadedness or passing out, coughing up blood.
China: Lockdown imposed in Fenyang after Covid cases skyrocket
China lockdown: Chinese cities were imposing fresh lockdowns and travel restrictions after the number of new daily COVID-19 cases tripled during a weeklong holiday, ahead of a major Communist Party meeting in Beijing next week.
The latest lockdown started on Monday in Fenyang city in northern China’s Shanxi province after a preliminary positive case was found in citywide testing the previous day, state broadcaster CCTV reported.
In the nearby Inner Mongolia region, the capital Hohhot announced that outside vehicles and passengers would be prohibited from entering the city starting on Tuesday. Hohhot has recorded more than 2,000 cases over about 12 days.
China is one of the few places in the world still resorting to harsh measures to keep the disease from spreading.
The long-ruling Communist Party is particularly concerned as it tries to present a positive image of the nation in the run-up to a once-in-five-years party congress that starts on Sunday.
Travel was down during an annual National Day holiday that began October 1, as authorities discouraged people from leaving their cities and provinces. But the number of new daily cases has still grown to about 1,800 from 600 at start of the break.
Leaders don’t want a major outbreak to cast a pall over the congress, but their strict “zero-COVID? approach has taken an economic toll, particularly on small businesses and temporary workers. Many in China hope the pandemic policy will ease after the meeting.
Outbreaks have been reported across the country, with the largest in Inner Mongolia and the far-west Xinjiang region. Both have been recording several hundred new cases a day.
Both Shanghai, where residents endured prolonged lockdowns earlier this year, and the national capital Beijing have had a small but growing number of cases. Two Shanghai districts announced closures of cinemas and other entertainment venues last week.
Lining up for a free virus test several times a week has become the norm for many Chinese, with Beijing and other cities requiring a negative test result within 72 hours to enter parks, office buildings, shops and other public places.
MiG 29K fighter aircraft crashes over Goa coast, pilot safe
MiG 29K fighter aircraft crashed over the sea off the Goa coast on Wednesday. According to the details, the MiG 29K fighter aircraft came down while it was on a routine sortie.
The aircraft developed a technical malfunction while returning to base.
The pilot of the aircraft ejected safely and is said to be in stable condition, the Indian Navy said.
A swift search and rescue operation was launched soon after the incident.
Meanwhile, a Board of Inquiry (BoI) has been ordered to investigate the cause of the incident.
IndiGo operate direct flights between Mumbai and Istanbul
In its bid to strengthen international connectivity, IndiGo, has announced the launch of direct flight between Mumbai-Istanbul. The ticket sale commences today.
Vinay Malhotra, Head of Global Sales, IndiGo said, “In line with our vision to strengthen international connectivity from India, we have launched a new connection between Mumbai- Istanbul. This will enhance international capacity and offer more options to the consumers. Istanbul is a major city in Turkey which is world-famous for its rich history and culture, stunning scenery, magnificent structures, and a plethora of aspects. Istanbul is a prominent center of trade and commerce. Mumbai, the commercial capital of India, is a mix of iconic old-world charm architecture, strikingly modern high rises, cultural and traditional structures, and whatnot.
Mumbai is all about art, history, culture, food, theatre, cinema, nightlife, and a lot more. We will strive to stay true to our promise of affordable fares, on-time performance, courteous and hassle-free service across wide network.”
This connection will further enhance tourist footprint in Istanbul, offering easy access to attractions like Hagia Sophia Mosque, Dolmabahce Palace, Bosphorus Strait, Istanbul Sea Life Aquarium, Blue Mosque, Grand Bazaar and Spice Bazaar, Turkish and Islamic Arts Museum and Istanbul Cevahir Mall.
These flights will not only promote international tourism, trade, and commerce, but also make travel affordable to these destinations through direct connections and additional capacity.
The introduction of these flights will further bolster the airline’s international.
Achievers School had organises IMPACT- Annual Interschool Competition
The Achievers School had organised IMPACT, an annual Interschool Competition for the students to showcase their multi talents by thinking, conceiving and presenting an act / campaign on different social issues. In this competition the students were given different topics on social issues on different categories wherein the students had to influence the Judges and the spectators by putting an impact for taking up constructive steps for the betterment of the society.
Impact is the brainchild of our respected Founder Mr Nitin Katiyar and Mrs. Sapna Katiyar who have and are always striving for coming up with innovative means to motivate students to become Ideal Global Citizens wherever they fly.
The participants were full of enthusiasm and excitement to showcase their talents. We had renowned personalities, few from theatres, socialist and dramas as Judges for all the categories Respected Mr Anurag Kulkarni and Dr Ravindra Haridas were the Judges The Judges had appreciated this Competition which was a very good Initiative of participation by the management of the Achievers School.
They also congratulated the teachers and Parents who took special initiative for them and showed their colours to fly high. The students of different school had [performed with beautiful expressions, props and lot of zeal and enthusiasm. The competition was conducted under able guidance of Director –Academics and Principal DrPriyadarshini Deoghare and Pre School Center Head Mrs Sharmila Muthye. The Founder Directors Mr Nitin Katiyar and Mrs Sapna Katiyar extended their heartiest congratulations to all students for their remarkable performance. They also appreciated The Achievers Team
for putting up such a good show. Each participant received a Certificate by the Achievers School for their Participation
EMAMI RELAUNCHES HEALTHY & TASTY EDIBLE OIL RANGE To be a Rs.5000 cr brand in the next 3-5 years
Introduces ULTRALITE, India’s first ever lightest version of Soyabean oil Made by European Refining Technology
Actor Katrina Kaif and Ravi Kishan to endorse the brand
Brand gets makeover in New Look trendy packaging
11 October 2022: Emami Agrotech Ltd, the branded food-manufacturing arm of the diversified business conglomerate Emami GrouprelaunchesHealthy & Tasty, one of the leading & popular range of edible oil brands in India.
Launched in 2010, Emami Healthy & Tasty enjoys a leading position in the West Bengal market and is one of the fastest growing brands in Northern and Western India, post its national entry in 2017. With this relaunch, the brand targets a business turnover of Rs 5000 cr within the next 3-5 years.
EMAMI RELAUNCHES HEALTHY & TASTY EDIBLE OIL RANGE To be a Rs.5000 cr brand in the next 3-5 years
As a part of this relaunch, Emami Healthy & Tasty reveals abrand-new packaging makeover across its 4 variants – Mustard, Soyabean, Sunflower and Rice Branwith a very modern, contemporary, and minimalistic look– significantly differentiating in the edible oil category. The new packs will portray a premium imagery and narrate a source story communicating the brand’s natural skewed identity rooted to its Indian-ness.
The brand has roped in actor Katrina Kaifas its national brand ambassador. She will be paired with Ravi Kishan, the superstar actor in a separate commercial for the brand’s mustard oil variant.
As a part of its continuous process of innovation and excellence, for the very first time in India, Emami Agrotech introduced ‘Ultralite’ Soyabean Oil, the lightest version of soyabean oil that its R&D and Technical Team with the help of global technology experts has successfully developed. The European Refining Technology used in the production process makes the oil lighter in colour, less in stickiness and lower on absorption – a healthier choice for the new-age, health-conscious consumers.
EMAMI RELAUNCHES HEALTHY & TASTY EDIBLE OIL RANGE To be a Rs.5000 cr brand in the next 3-5 years
Speaking about this relaunch, Mr. Debasis Bhattacharya, President, Marketing, Emami Agrotech Ltd said, “A successfulbrand needs to evolve to stay fresh and relevant in the consumer space. As a response to the needs of the dynamic consumer preferences, it is important for a brand to find the right connect.
Hence, our new packaging represents a smart, minimalistic look to establish itself as a modern progressive brand. We alsobelieve that Emami Healthy & Tasty brand will succeed to capture a wider consumer mind space with the launch of Ultralite Soyabean Oil.”
The brand will be investing in a 360-degree marketing visibility across Television, Print, OOH and Digital to capture one of the highest shares of voice within its category.
Emami Healthy & Tasty in its new look will be available in varied pack sizes in pouches, bottles and jars at competitive price points.
Makar Sankranti Wishes : Makara Sankranti (Sankranthi) is a Hindu festival that encourages people to live in peace and harmony. Here are best quotes,...
