Nagpur : SATURDAY CLUB GLOBAL TRUST NAGPUR CHAPTER hosted their Chapter meet with various budding entrepreneurs on the 5th of May 2018 at Chitnavis Centre Nagpur where they invited Dr. Nikhil Chandwani to deliver a lecture on “The Elements of Personal Branding and Bootstrapping for Beginners in 21st Century “
Dr. Nikhil (Ph.D.) is a Padma Shri nominee is an author, documentary filmmaker and photographer of international repute, published author of six New York Times best-selling novels, Film Producer, Travel Script Writer, Director, Professor, Public Speaker and CEO of Walnut Discoveries Pvt. Ltd, guest columnist for Entrepreneur Magazine, Global Indian of the year and a TEDx Speaker and has been awarded with various national and international honours and awards.
He delivered that the essence of businesses today lies in an effective vibrant and mutual communication between enterprises as well as individuals who foster them. Personal branding is a must in the 21 st century for saving any business from tripping off due to the plethora of varied businesses in the century.
Dr. Nikhil shared his journey from being an author to an entrepreneur to having his own foundation which helps thousands of writers from across the nation across all ages. In his own words Dr. Nikhil says, “Writing gave me the power to keep pushing, sharing the journey I learned a lot about people and the value creation to the society which is the most important thing in any successful business. I believe that the only way you stand out from the lead is to connect to each and every individual who have shared the journey of your business. Personal branding via GUEST POSTS in the 21 st century is the first key.
Without having to sell out, I build my own personal brand the same way. I was myself and put my ideas and thoughts out there. That’s how I built a Twitter followers. An email list with thousands of contacts. And a blog posts and pages with hundreds of thousands of visitors.
Also Read : Nagpur Metro link to be up to Dattawadi
The second key to success in bootstrapping is to let people know you and then your stuff. If no one has ever heard your name no one is going to end up buying your stuff. The fourth key is patience without being lazy and loosing curiosity. The tendency to stop working if entrepreneurs don’t get instant results is the verge, that’s when tardiness strikes in. And that’s one of the most important lessons to understand when you want to build your personal brand in the 21st century. The last key is the ROI. Not in terms of monetary benefits but in terms of the society. If your business is returning back goodwill to the society, it will be a brand in itself and will definitely flourish.”
Tags – Saturday Club Global Trust Nagpur | Dr. Nikhil Chandwani
