Nagpur : Recently a session on ‘Linkage on Sales & Distribution’ was conducted at Dr. Ambedkar Institute of Management Studies & Research. The guest invited was Mr. Prashant Borse, Marketing Head – Dinshaws Ice Cream Division.
The main objective of conducting the session was to make the students understand the importance & linkage of ‘Sales & Distribution’ in their career of Sales & Marketing. In his session, Mr. Prashant stated “For a bright career in marketing one has to travel through ‘Sales & Distribution’ only. As this journey not only helps you to understand the insights of customer and business partners i.e. retailers but also understand the activities & promotion strategies of competition”.
The programme was co-ordinated by Prof. Ajay Gidwani, and managed by Ms. Anushka Parmar (Student co-ordinator).
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