Amazon most desired internet brand in India, Google second, reveals Survey

The brands that offered quality of consistent service, availability, and ease of use, seemed to dominate the desire among consumers, said N Chandramouli, CEO, TRA Research.

amazon,Google, Amazon most desired internet brand

New Delhi: E-commerce major Amazon is the most desired internet brand in India, followed by Google, according to a TRA Research survey.

Facebook is positioned third for the fifth continuous time, trailed by Zomato in the fourth position. In the fifth and 6th positions were the Google Play Store and Ola.

OTT administrations supplier Zee5 makes debut in the seventh spot.

As indicated by the overview, of the 30 brands recorded in the web class, 16 are Indian, 12 the from USA and two from China.

N Chandramouli, a CEO, TRA Research, stated, “It’s fascinating to see Indian web brands command the rundown. Because of information democratization, about 34 percent of Indians have simple and modest accessibility of information. It has been an amazing development in the course of the most recent 5 years and has enormous potential.”

The brands that offered the nature of reliable assistance, accessibility, and convenience, appeared to command the longing among customers, he said.

TRA’s Most Desired Internet Brands 2020 incorporates 10 new contestants, indicating quick shopper acknowledgment and dismissal designs.

The new contestants are Google Playstore, ZEE5, Club Factory, Nykaa, AJio, Voot, Netflix, Eros Now, Reliance Smart and TikTok.

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